3M Command Strips
3M Command Strips “A Whole Wall of Possibilities”
TV Commercial (2015)
The ad tells their story through a series of live action and animated picture frames which shows the young family’s progression from they day they meet to having their first child.
The ad was created with a combination of constructed set scenes and large models mixed with miniature set designs. In-camera effects and VFX were both used to tell the story of each cherished moment.
Director: Carl Addy
Production Company: Mill
Post-Producer: Luiza Cruz-Flade
Production Producer: Nick Canham
Production Assistant: Ben Burdock
Editor: Hugo Vaughn-Hughes
Colourists: Seamus O’Kane & Mick Vincent
VFX Supervisor: Fred Huergo
C4D: Tosh Fieldsend, Steph Dewhirst, Fred Huergo, Raj Davsi
Nuke: Fergal Hendrick, Georgina Ford, Justin Gros-Desir
Designer: Alex Pelham