BRANDED CONTENT
#WeSeeYou Lily Parr
Direct to Brand: Three UK + Chelsea FC Women
A branded film for Three UK and Chelsea FC Women celebrating football pioneer Lily Parr. AI and hybrid production techniques connected her legacy with a contemporary visual language released on International Women’s Day.
My role: Executive Producer
Responsibilities: Pitch · Bid strategy · Production planning · Client management · Handover to lead producer
Project Scale: £140K+
Client location: UK
Outcome: Territory Studio’s first AI/Hybrid live project. Opened up a new approach for us as a studio. Since this project, I have been at the frontline of AI / Hybrid projects that have come in for the likes of Disney, McDonald’s, Bitdefender and more.
Credits
Studio: Territory Studio
Creative Director: Dorian Thomas
Producer: Casey Leigh
Awards
Best Use of Emerging Technology at the Campaign In-House Agency Awards 2025
Best Collaboration with an External Specialist at the Inside Out Awards 2025